I partner with talented marketing teams to develop go-to-market messaging for new products and services.
As an experienced product marketer and copywriter, I’m a bit of a unicorn in the tech scene. I have my own approach for developing the big picture narrative and delivering the copy you need for launch. When we work together, you’ll find me pulling everything from online reviews to current events into your messaging, because I believe the most effective marketing plugs into conversations people are already having. Let’s build your story together.
My growth strategy at ProdPad resulted in a 250% increase in ARR and turned the company into a recognized leader in the product management software space.
I developed the value proposition and product narrative behind ShipHero’s newest product launch, ShipHero Fulfillment.
Need more hands on deck? When a project calls for more than I can give you, I team up with these best-in-class experts to make it all work. It’s like having a marketing SWAT team that swoops in to make your launch a success.
Less is more.
One powerful campaign can outperform a dozen mediocre ones. Chances are, you can do more with less. Quality over quantity, baby.
Stand for something.
Why bother with your messaging otherwise? I work with brands that want to say something bold and honest and fuck up the status quo.
You will never be everything for everybody. Focus today and expand later. Start with one message and optimize.
Want to work together?
I work with a limited number of clients at any given time. My project minimum is $5,000.
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