Nandini Main Headshot circle

Hey, I’m Nandini Jammi. 👋🏽

I’m here to build bold and honest brands, change minds and f*#$ up the status quo.

As a product messaging strategist and founding organizer of Sleeping Giants, the wildly successful social media campaign-turned-movement dedicated to making hate speech unprofitable, I’m no stranger to shaking things up.

Sleeping Giants has been profiled in the New York Times, CNN, Washington Post, AdWeek, Bloomberg, GQ Magazine, Fast Company, Slate, Vox,  Pod Save America, and Recode.

Through my work, I’ve been named by Business Insider as one of 23 industry leaders “fixing” digital advertising in 2018 and a DigiDay Changemaker in 2017. I have also been recognized as one of 30 women shaping the B2B marketing space.


"An oddly effective social media campaign..."
the washington post quote

Let's build something big together

For me, marketing is a mission

I'm on the ground fighting for better marketing, better brands and a better society.

I help brands find their message

Even with a big fat AdWords budget, you won’t get far without a message. I help tech businesses and startups develop their unique selling proposition and find their message.

As a messaging expert and copywriter, I work with your product, marketing and sales teams to align your bigger picture goals with the copy you put in front of customers.

If you’re ready to be different, I’m ready to help.

Work with me

I help marketers keep their brands safe

From a small anonymous Twitter account to the leading voice against hate speech and bigotry, Sleeping Giants has drawn public awareness to how advertisers and tech platforms support Breitbart, Alex Jones and the alt-right movement.

As a founding organizer of Sleeping Giants, I’m now taking our message on the road to marketing and advertising conferences, public events and university marketing classes.

Invite me to speak

Mike Butcher testimonial
“Nandini is a trailblazer in the tech community, both in the fight to hold our field accountable and as a marketer. She has a rare and wonderful ability to cut to the heart of an idea, find what matters and genuinely create excitement around it.”
Mike Butcher
Editor-at-Large at TechCrunch

What I’ve been thinking about

How to write a product narrative

Storytelling. It seems like an activity reserved for tucking children into bed at the end of the day. Maybe that’s why this highly effective sales

Let's work together.

What are you working on? I want to hear about it.

Stay in my loop

I send emails about branding, messaging and random things I'm thinking about.