We’re in the Wild West of tech right now — and I believe it’s time for brands to take back control.
Since November 2016, I’ve been co-running Sleeping Giants, one of the world’s most influential social media campaigns. The campaign successfully led the call for advertisers to drop Breitbart News — and has since become the leading voice for corporate accountability in the digital age. Through my work, I was named by Business Insider as one of 23 industry leaders “fixing” digital advertising and a DigiDay Changemaker in 2017. I have also been featured in The New York Times, Huffington Post and The Drum. As a brand safety advocate, I’m now working to help brands and marketers understand brand safety as one of the most critical issues facing our industry today.
As Seen In
I speak internationally on brand safety, the future of adtech and consumer activism at conferences, universities and private events. Examples of past talks include: —I’m sorry to report: your brand has a safety problem —Programmatic advertising: the ultimate gift —Sleeping Giants & the era of brand safety
Need an expert marketer on your team? As a trained copywriter and product marketing consultant, I develop go-to-market messaging for new products and services for tech companies. My availability is limited — get in touch today.
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